September 25, 2001
Preparing for First Product Introductions, International Automated Systems -- IAUS:OB -- Selects Ruder Finn as Agency of Record.
NEW YORK--(BUSINESS WIRE)--Sept. 25, 2001
Ruder Finn, a global PR agency, announced today that it has been retained by International Automated Systems, Inc. (IAUS:OB), a R&D technology company, to create and manage the company's investor-and media-relations activities as the company prepares to bring its first products to market.
International Automated Systems (IAS) based in Salem, Utah, has 15 patents (issued or pending) including scanner technology for automated, clerk-free checkout in supermarkets and fast-food restaurants. In addition, the company is developing a new design for turbines. These two technologies will form the basis of IAS's initial offerings; additional products are currently in development.
IAS has been testing the checkout technology at U-Check supermarket, a 25,000 square foot store in Salem, where customers are able to scan and pay for any quantity of groceries without the assistance of a clerk. A similar technology, which IAS refers to as an order-and-payment system, is designed to increase the efficiency at fast-food restaurants by enabling customers to order, pay, and pick-up meals without the help of a counter clerk. IAS is currently in discussions with major franchisees to set up in-store trials.
The patent-pending turbine technology, called the Propulsion Turbine, is designed to generate low-cost power for energy companies. IAS expects the next phase of testing to include an installation at a major, Western power company.
"We are very excited about entering this stage of our company's development and believe Ruder Finn is the right communications partner to generate awareness of our achievements among a wide variety of audiences. Not only does the Ruder Finn team have a proven track record in investor relations, they also have an in-depth understanding of technology across multiple industries, gained through their long-term relationships with globally recognized companies," said Randy Johnson, vice president of marketing at IAS. Other agencies to compete for the account included FitzGerald Communications and Waggener Edstrom..
The IAS account team includes executives and staff from Ruder Finn's New York, Chicago, and San Francisco offices.
"We believe that IAS is well-poised to enter the second phase of growth, as it turns carefully developed technology into products that have the potential to make a significant impact in many market sectors," said Rich Layne, executive vice president and head of the Business Communications Group at Ruder Finn.
About International Automated Systems, Inc. (www.iaus.com; IAUS:OB)
Founded in 1988, International Automated Systems, Inc., develops high-technology products for diverse markets such as energy production, wireless communications wireless communications, consumer purchasing and financial transactions. The company, founded by a former AT&T communications engineer, is based in Salem, Utah.
About Ruder Finn, Inc. (www.ruderfinn.com)
Ruder Finn, Inc. is a leading communications, counseling and services agency with more than 50 years experience. The Ruder Finn Group maintains offices in Boston, Chicago, Los Angeles, New York, Raleigh, San Francisco, Washington, London, Paris, Jerusalem, Beijing, Hong Kong, Shanghai and Singapore. The Agency also works with affiliates in major markets throughout the U.S. and abroad. The Agency services the global and local communications needs of more than 250 corporations and nonprofit organizations.
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